{"id":15,"date":"2025-05-24T05:49:35","date_gmt":"2025-05-23T20:49:35","guid":{"rendered":"https:\/\/neowaart.com\/en\/?page_id=15"},"modified":"2025-07-14T00:33:10","modified_gmt":"2025-07-13T15:33:10","slug":"about-the-brand-neo-was-philosophy","status":"publish","type":"page","link":"https:\/\/neowaart.com\/en\/?page_id=15","title":{"rendered":"About the brand (Neo-WA&#8217;s philosophy)"},"content":{"rendered":"\n<div class=\"wp-block-media-text alignfull has-media-on-the-right is-stacked-on-mobile is-style-card u-mb-ctrl u-mb-0 has-background\" style=\"background-color:#eaeaea;grid-template-columns:auto 40%\"><div class=\"wp-block-media-text__content\">\n<p class=\"has-text-align-center u-mb-ctrl u-mb-0 has-black-color has-text-color has-link-color has-large-font-size wp-elements-e0e23140bbf24ca5d8eaab709ca72629\"><strong><span style=\"font-size:40px\" class=\"swl-fz\">About the brand<br><\/span><span style=\"font-size:28px\" class=\"swl-fz\">(<\/span><span style=\"font-size:28px\" class=\"swl-fz\">Neo-WA&#8217;s philosophy)<\/span><\/strong><\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"744\" height=\"1024\" src=\"https:\/\/neowaart.com\/en\/wp-content\/uploads\/2025\/06\/\u540d\u79f0\u672a\u8a2d\u5b9a\u306e\u30c7\u30b6\u30a4\u30f3-2025-06-14T102916.223-744x1024.png\" alt=\"\" class=\"wp-image-307 size-full\" srcset=\"https:\/\/neowaart.com\/en\/wp-content\/uploads\/2025\/06\/\u540d\u79f0\u672a\u8a2d\u5b9a\u306e\u30c7\u30b6\u30a4\u30f3-2025-06-14T102916.223-744x1024.png 744w, https:\/\/neowaart.com\/en\/wp-content\/uploads\/2025\/06\/\u540d\u79f0\u672a\u8a2d\u5b9a\u306e\u30c7\u30b6\u30a4\u30f3-2025-06-14T102916.223-218x300.png 218w, https:\/\/neowaart.com\/en\/wp-content\/uploads\/2025\/06\/\u540d\u79f0\u672a\u8a2d\u5b9a\u306e\u30c7\u30b6\u30a4\u30f3-2025-06-14T102916.223-768x1056.png 768w, https:\/\/neowaart.com\/en\/wp-content\/uploads\/2025\/06\/\u540d\u79f0\u672a\u8a2d\u5b9a\u306e\u30c7\u30b6\u30a4\u30f3-2025-06-14T102916.223.png 900w\" sizes=\"(max-width: 744px) 100vw, 744px\" \/><\/figure><\/div>\n\n\n\n<div class=\"swell-block-fullWide pc-py-40 sp-py-40 has-bg-img alignfull lazyload\" style=\"color:#fff\" data-bg=\"https:\/\/neowaart.com\/en\/wp-content\/uploads\/2025\/06\/\u753b\u50cf-\u52d5\u753b-FFD700.png\"><div class=\"swell-block-fullWide__inner l-article\">\n<p class=\"has-text-align-center\"><span style=\"font-size:20px\" class=\"swl-fz\">Vermilion embodies vitality, black evokes meditation, gold shines as the soul&#8217;s brilliance \u2013 Neo-WA Art&#8217;s trinity brings Japanese beauty to the world.<\/span><\/p>\n\n\n\n<p class=\"has-text-align-center\">Neo-WA is a new art brand born from the fusion of the Japanese spirit of &#8216;wa&#8217; and contemporary art. It expresses the beauty of the three colors\u2014vermilion, black, and gold\u2014unique to traditional Japanese art, through innovative techniques. Incorporating diverse materials such as acrylic, embroidery, and Japanese fabrics into traditional Japanese art, Neo-WA pursues a distinctive style.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"swell-block-fullWide pc-py-40 sp-py-40 alignfull\" style=\"background-color:#ffffff\"><div class=\"swell-block-fullWide__inner l-article\">\n<h4 class=\"wp-block-heading\">The meaning of colors in Neo-WA<\/h4>\n\n\n\n<ul class=\"wp-block-list is-style-ark-list-icon--caret\">\n<li>Vermilion (\u6731\u8272): Symbolizes vitality, embodying the passion and energy of a traditional Japanese color.<\/li>\n\n\n\n<li>Black (\u9ed2): Symbolizes meditation, reflecting the depth of silence and introspection.<\/li>\n\n\n\n<li>Gold (\u91d1): Symbolizes the soul&#8217;s brilliance, highlighting luxury and hope for the future.<\/li>\n<\/ul>\n\n\n\n\n\n\n\n<div class=\"swell-block-columns\" style=\"--swl-clmn-mrgn--x:10rem\"><div class=\"swell-block-columns__inner\">\n<div class=\"swell-block-column swl-has-mb--s\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"963\" src=\"https:\/\/neowaart.com\/en\/wp-content\/uploads\/2025\/07\/\u540d\u79f0\u672a\u8a2d\u5b9a\u306e\u30c7\u30b6\u30a4\u30f3-2025-07-14T003154.242.png\" alt=\"\" class=\"wp-image-404\" srcset=\"https:\/\/neowaart.com\/en\/wp-content\/uploads\/2025\/07\/\u540d\u79f0\u672a\u8a2d\u5b9a\u306e\u30c7\u30b6\u30a4\u30f3-2025-07-14T003154.242.png 700w, https:\/\/neowaart.com\/en\/wp-content\/uploads\/2025\/07\/\u540d\u79f0\u672a\u8a2d\u5b9a\u306e\u30c7\u30b6\u30a4\u30f3-2025-07-14T003154.242-218x300.png 218w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"swell-block-column swl-has-mb--s\">\n<h4 class=\"wp-block-heading\">Creation Concept &amp; Aesthetic<\/h4>\n\n\n\n<p>Neo-WA Art seeks to fuse the Japanese spirit of &#8220;wa&#8221; with contemporary art, reinterpreting traditional Japanese aesthetics for the modern age. Anchored by the three colors\u2014vermilion, black, and gold\u2014symbolizing vitality, meditation, and the soul&#8217;s brilliance, our work embodies a trinity that creates a harmony of tradition and innovation.<\/p>\n\n\n\n<p>We integrate a modern perspective into traditional Japanese art, utilizing diverse materials such as acrylic and Japanese fabrics to craft a distinctive style. Through our creations, we express the Japanese aesthetic principles of &#8220;wabi-sabi&#8221; and &#8220;ma,&#8221; capturing the profound passion within stillness and sharing it with the world.<\/p>\n\n\n\n<p>Each piece respects the heritage of Japanese tradition while being reimagined with contemporary sensibility. Neo-WA Art aspires to resonate with hearts across the globe, transcending time through timeless beauty.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"swell-block-fullWide pc-py-60 sp-py-40 alignfull\" style=\"color:#fff;background-color:#700000\"><div class=\"swell-block-fullWide__inner l-article\">\n<p class=\"has-text-align-center\"><span style=\"font-size:22px\" class=\"swl-fz\"><strong>Neo-Lumi\u00e8re Fund \u2013 Illuminating the Future with the Light of Japanese Harmony<\/strong><\/span><\/p>\n\n\n\n<p>As part of our mission to bring the beauty of Japanese art to the world, Neo-WA Art established the Neo-Lumi\u00e8re Fund. This initiative channels the symbolic values of our three colors\u2014vermilion for vitality, black for meditation, and gold for the soul&#8217;s brilliance\u2014into meaningful social contributions.<\/p>\n\n\n\n<p>The Neo-Lumi\u00e8re Fund supports the preservation of traditional Japanese culture and arts while fostering the next generation of artists through educational programs. It also promotes projects that encourage harmony and coexistence through art. By donating a portion of our profits to the fund, we aim to ensure that the Japanese spirit of &#8220;wa&#8221; continues to shine as a light for the future.<\/p>\n\n\n\n<p>Neo-WA Art creates a brighter future together with people around the world, fueled by the passion and aesthetics embedded in our works. The Neo-Lumi\u00e8re Fund is a vital step in this journey.<\/p>\n<\/div><\/div>\n\n\n\n\n\n\n\n\n","protected":false},"excerpt":{"rendered":"<p>About the brand(Neo-WA&#8217;s philosophy)<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"swell_btn_cv_data":"","footnotes":""},"class_list":["post-15","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/neowaart.com\/en\/index.php?rest_route=\/wp\/v2\/pages\/15","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/neowaart.com\/en\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/neowaart.com\/en\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/neowaart.com\/en\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/neowaart.com\/en\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=15"}],"version-history":[{"count":42,"href":"https:\/\/neowaart.com\/en\/index.php?rest_route=\/wp\/v2\/pages\/15\/revisions"}],"predecessor-version":[{"id":405,"href":"https:\/\/neowaart.com\/en\/index.php?rest_route=\/wp\/v2\/pages\/15\/revisions\/405"}],"wp:attachment":[{"href":"https:\/\/neowaart.com\/en\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=15"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}